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Quarterly Business Review · Q4

A standout quarter,
built together.

Where Brightline support stands today, the wins we drove side-by-side, and the one move that frees your Returns team for good.

BrightlineMid-size e-commerce · 40 agents
Reso Partnership$48k / year · renewal in 6 weeks
Where we started

The goal we set last quarter

Get first-response time under 2 hours — without adding headcount. Here's the full journey.

  • Day one with Reso: 4h first response
  • Target we agreed: under 2h
  • Where you landed: 1h 18m
Target · 2h 4h 00m Start 1h 18m Now
The scoreboard

You didn't just hit the goal —
you reset the baseline.

First response
1h 18m
▼ 67% from 4h
CSAT
89%
▲ 8 pts (was 81%)
Ticket volume
+30%
Same headcount
Customer satisfaction

Faster replies, happier customers

As response times fell, CSAT climbed steadily — clearing the 85% benchmark and finishing the quarter at 89%.

+8 pts
in a single quarter, through your busiest season
92 88 84 80 85% benchmark Wk 1 Wk 4 Wk 8 89%
The defining moment
Win story · Black Friday weekend

6,200 tickets in.
Zero backlog by Monday.

The single most demanding weekend of your year — absorbed cleanly, with no surge hires and no overnight queues bleeding into the new week.

6,200 TICKETS HANDLED 100% cleared
The business case

What that efficiency is worth

Faster resolutions and higher throughput meant the volume growth was absorbed without expanding the team.

  • +30% tickets handled with the same 40 agents
  • Roughly 2 hires avoided this quarter
  • Est. fully-loaded cost saved: ~$90k
CONTRACT VS. SAVINGS
$48k You pay $90k You saved
≈ 1.9× return
The honest part
Risk & opportunity

One team is being left behind.

Your 8-agent Returns team is still running on email — outside Reso entirely. That means no shared queue, no metrics, and slower customers exactly where patience runs thinnest.

40 SUPPORT AGENTS ■ 32 on Reso ■ 8 still on email
The obvious next step

AI-Autoresponder NEW

~40% of your tickets are simple "where's my order?" questions. The Autoresponder handles them instantly and end-to-end.

  • Auto-resolves the high-volume, low-complexity tickets
  • Frees the Returns team to finally move off email
  • Keeps response times low even as you scale again
40% of tickets auto-handled
The ask

Renew what's working —
add what's missing.

Renew · 40 seats

$48k/yr

The platform behind every number in this deck. Locks in your gains for another year.

Total partnership

$60k/yr

Against ~$90k already saved this quarter alone. The math keeps working in your favor.

Where we go from here

Next steps

1

Approve the renewal + add-on

Sign the 40-seat renewal and attach AI-Autoresponder.

This week
2

Onboard the Returns team

Migrate the 8 Returns agents off email and into Reso.

Week 1–2
3

Switch on the Autoresponder

Train on your "where's my order" flows and go live.

Week 2–3
4

Review impact together

Measure deflection & Returns response times at 30 days.

Day 30